Wendy's has been known for their humorous Twitter account that interacts with the public as well as brands and celebrities. Chance the Rapper once got Wendy's to bring back Spicy Chicken Nuggets through a tweet. They constantly go at McDonald's and Burger King when new menu items are announced, when broken links are tweeted and when fans send in pictures of bad experiences with one of their competitors. Now, Wendy's celebrates its made up holiday every year called National Roast Day. This year it was used to promote the new Frosty-ccino, which is free in the Wendy's app all week.
Let's take a look at some of their best roasts.
Right from the jump, Wendy's does not hold back against some of the most well known brands. Honestly, I am surprised at the accuracy of these roasts. Toyota's get the job done, but does anyone actually care when a new Toyota is released? Again, I have the same thought when accidentally coming across Bing, "does anyone use this?"
I mean does anything need to be said about the Reddit roast? Of course, Wendy's could not let the Rays forget their tragic mistake of pulling their star pitcher, Blake Snell, in the sixth inning and losing the World Series because of it. Blake Snell even got in on the #NationalRoastDay fun and acknowledged the shade thrown at his former team.
Now, for my favorite brand roasts.
Poor Pringles tried to be funny and tried to play off a new flavor, but they just got smoked by Wendy's. And for those of you who are not familiar with Four Loko, it is known for being the most disgusting alcholic beverage, maybe ever. It contains caffeine and alcohol. What a combination. The point is, Wendy's just flamed Twisted Tea by calling it the equivalent of a Four Loko for a grandma.
Yes, the brand roasts were funny and added a little humor to my timeline, but I was not prepared for the regular Twitter user like myself to be absolutely destroyed by a fast food chain. Get ready.
Okay, the first two...not so bad. Humorous and relevant. But, for the girl who thought she was being funny by roasting McDonald's and Wendy's...I have no words. If I were her, I would not be caught on Twitter for a while. Just wait, it gets better.
Everyone enjoys a good live, laugh, love joke. We have all been there. Mr. Forgotten had the right response too. Next, we've got just your average joe from Iowa, a meteorologist at a local TV station in Des Moines. I am sure the guy was just looking for some traction on his Twitter. Just trying to find a way to connect with his people in Des Moines, maybe make a news story. AND THEN, Wendy's just comes for this man and his physical appearance. Something he just can't help, but let me tell you, I actually laughed out loud at this one.
Finally, my two absolute favorites of #NationalRoastDay...
Who gave Wendy's permission? Can you even joke about court orders and serial killers these days? I guess it is fine because the tweets are still up. The one kid even changed his Twitter name to Whoville's First Serial Killer after the roast. Maybe all you can do is embrace it at this point?
I like to think the person behind the account is around my age and is making a nice living off of roasting whoever dares to tweet at Wendy's. I would love to see the numbers on app downloads and the usage of the free Frosty-ccino voucher. I hope it was Wendy's strategy to target millennials with #NationalRoastDay. It definitely worked on me. Not sure if the Frosty-ccino is something I will be trying soon, but Wendy's social media is back on my radar. All I have to say is props to the people who let Wendy's light them on fire. Cannot wait for #NationalRoastDay 2022.
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